Titleist AVX Review 2024: The Best Golf Ball You’ve Never Tried

Now introducing one of the best golf balls made by one of the best companies that’s ever created golf balls.

Before I say more, does that sound like something you want to try?

The fact you’re here means you already know I’m talking about the most popular ball Titleist makes. The AVX.

Kidding!

The Titleist AVX has become the scrappy little sibling of the Pro V1 and Pro V1x.

It’s the only ball in Titleist’s premium lineup without the ‘Pro V’ label attached to it.

Eyebrow-raising as it might be, it fits with the fact that AVX probably has the smallest following of all the Titleist balls.

Loyal as they may be, their numbers are mere fractions compared to the Pro V1 or Pro V1x.

When getting into the discussion about AVX, it’s important to remember that every component of a golf ball is like a lever in a labyrinth of controls.

They’re all related and they all have a ripple effect felt by the levers around them.

Want to make a softer ball for a better feel? The result is lower compression and the ripple is almost always less spin.

This is a huge reason why there is not a one-size-fits-all golf ball. Hence Titleist has 5 premium ball options.

But back to the AVX…

There is no doubt the AVX attempts to fill a gap left by the Pro V1 and Pro V1x.

By traditional standards, the Pro V1 caters to the mid-spin and mid-trajectory crowd.

While the Pro V1x hits the high-spin, high-trajectory seekers.

The AVX tries to fill the lower void.

Especially the lower spin part.

In this AVX golf ball review, we will uncover how it spins, what trajectory you can expect from it, and how it could be the best golf ball you’ve never tried.

First Impressions

The AVX first caught my eye years ago and I wondered why Titleist needed a new ball to compliment the Pro V staples they already had.

The first salesperson I questioned about it probably didn’t give the answer Titleist would’ve hoped. He told me, “Don’t buy that ball. You won’t be able to play it.”

To protect his innocence, he shall remain nameless. I also have no idea what his name was.

He may have been right, the AVX is not the best golf ball for my game, but that doesn’t mean there aren’t things I like about it.

For starters, it’s the softest premium ball Titleist makes. For those that pick their balls solely off feel, it’s hard to go wrong with the AVX (though I wouldn’t recommend basing golf ball decisions purely based on feel).

>> RELATED: How to Perform Your Own Golf Ball Fitting.

Another positive about the AVX is how widely available it is.

Compared to some of the ball offerings on Titleist’s “secret” menu, the AVX is available anywhere you’ll find their other Pro V1 and Pro V1x staples.

This unfortunately leads to one of the downsides of the AVX, Its price point.

Because it gets put in the premium category, it also gets the premium $50 price tag.

That’s not to say it isn’t worth it. It’s still a Titleist ball which means you know you’re getting what you pay for.

Performance

If you’re paying premium prices, you should expect premium performance.

Fortunately, Titleist delivers like their normal selves on this one. Even for a golf ball that doesn’t get the notoriety of their heavy hitters.

Does the Titleist AVX Spin Enough?

• Wedge Spin: Low
• Iron Spin: Low
• Driver Spin: Lowest

Contrary to what some might think, most of us need more spin.

Spin helps us stop balls on the green, keep shots in the air longer, and inevitably makes the game more enjoyable.

(Yes, extreme spin can lead to more offline shots if you have severe slices or hooks. However, that is often an indicator of other fixes that could aid your golf game.)

>> RELATED: Driving Range Tips That Actually Work.

Unfortunately, the AVX simply doesn’t spin enough for most of us amateurs.

Fortunately, most of us does not mean all of us.

As I said, most of us need more spin (especially in our short game), but not all of us do.

In simple terms, the AVX is not trying to be a golf ball for all, or even most, of us.

It’s trying to be a really good ball for some of us.

This, if you fall into the sub-category, leads to one of the best ball makers in the world creating a ball that feels like it’s a custom fit for you.

If you are one of these players that hits the ball too high, or spins the ball too much around the green, the AVX might be your new favorite ball.

Titleist AVX Impressive Trajectory

• Iron Trajectory: High
• Driver Trajectory: Lowest

Maybe the most impressive part of the AVX.

Most golf balls that have spin rates this low have a hard time getting up in the air and staying there.

While this may be true for AVXs off the driver, they’re an anomaly when hitting irons.

They’re not going to be the highest flying ball, but they hold their own in trajectory comparisons.

A true testament to how good Titleist is at designing and making golf balls.

As I mentioned, the low spin does keep its trajectory down on drivers and woods which could help a little bit with distance if you factor in the roll-out, but either way, you’re not losing a ton of distance from trajectory.

Combine that with its counterintuitive ability to fly higher than most balls on mid-iron shots and you have quite a match as far as trajectory goes.

Iron shots with the AVX tend to need this higher trajectory because their spin alone isn’t enough to stop shots from rolling out on the green.

Distance: Is Softer, Slower?

Overall Distance: Mid-Long

Remember when I mentioned pulling levers when designing a golf ball?

Well, the AVX chooses not to pull the levers that make great ball speed.

For that, you are looking at something like the Pro V1x or Left Dash.

That said, the AVX focuses on being good at other things.

Like incredible feel and low spin.

The good news for distance is that the low spin helps mitigate some of the distance loss by not ballooning any shots. You’ll also see some extra rollout on drives which also helps the golf ego.

Titleist claims the dimple pattern on the AVX help it carve through the air with its lower spin rate, thus inevitably creating a little extra yardage.

And since I’m not a rocket scientist, I have no reason to not believe them. I also don’t notice any dramatic losses in my distance with the AVX, but I noticed some of my mishits weren’t getting out there quite as far.

All in all, the AVX won’t be the longest ball you can buy, but you could do a lot worse.

How Soft is the AVX?

Compression Rating: 75-80 (Soft)

If you like a soft feel, the AVX shines.

By far the softest ball in Titleist’s premium lineup, it rivals that of the Callaway Chrome Soft.

Proof that there is a place for soft golf balls no matter who you are. (And no, you should not pick a golf ball based on your swing speed.)

I would not recommend running out and buying a box of AVXs just because you like the feel of a soft golf ball.

But if you match with its flight characteristics, the soft feel is a worthy tie-breaker.

>> RELATED: Lowest Compression Golf Balls.

Titleist AVX Review: Final Thoughts

Good For: Players who create too much spin.
Construction: 3-piece
Cover: Urethane

A Titleist AVX review does not make everyone jump off their couch to put it in their back.

As I’ve said, it’s not for everyone. And it’s not trying to be. That might be the beauty of it.

This ball sits on store shelves and tends to be the awkward sibling hiding in plain sight.

We all know it’s there, but no one really seems to know what it’s all about.

Well, it’s time that we all know.

If you produce excessive amounts of spin and tend to balloon more drives than your playing partners, the AVX might be the ball you’ve been waiting for.

It also comes with the added bonus of being an extremely soft golf ball, which all of us love. But more of us probably benefit from firmer balls if we are being honest with our playing ability.

The best part, though?

The AVX is still somewhat of a new addition to the Titleist lineup which means it continues to be tweaked and improved upon year after year. With this year undoubtedly being the best one yet.

Want to see if the AVX fits your game?

>> RELATED: See all the Best Golf Ball Brands.